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Philosophy

Long March Tyre
Your Forever Partner

Mission

We keep serving target customers with suitable all-steel tyre products and services.

Vision

To be a globally influential tyre manufacturer and service provider.

Strategy

Strategy

Value: Integrity, responsibility, positive and motivated

Integrity: Integrity is essential for sustainable development and success. It is the secret to winning customers, market, partners, shareholders and employees.

Responsibility: Being responsible is our attitude. We take the responsibilities for customers, employees, shareholders, and society.

Positive: Stay positive at work and in our life.  Be courageous when facing difficulties and challenges.

Motivated: Be motivated to pursue excellence and continuous innovation to meet the diverse needs of customers.

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